about me

I love telling the story of how I came to be a B2B SaaS digital marketer. It all started when I landed my first job in the tech industry as a CX Strategist for TheraNest, an early-stage healthcare practice management software startup. Shortly after joining the company, I initiated a bold move – piloting a thought-leadership podcast that not only resonated with our healthcare audience but also captured the attention of my CEO. This unexpected success led to my transition into the role of Content Marketing Strategist, where I discovered my knack for digital marketing within the tech industry landscape. 

​

Over five years of B2B SaaS marketing later, I find myself thriving in creative project management and senior content strategy roles. I have developed passion and expertise in brand messaging, multi-media content development, and campaign execution. Nothing is more satisfying to me than integrating organic reach tactics, paid ad strategy, and product marketing initiatives to drive company growth and revenue. 

​

In need of a digital marketing leader, fractional content manager, or SEO copywriter? I'd love to collaborate with you.